The Importance of a Public Market

Once in your life you may have visited a market place in your area. The market offers a lot of stuff which they sell at lower prices. Local foods are served to feed hungry stomachs. Sometimes during weekends, there are entertainments such as shows and live bands.

A public market has become one of the important places in an area. It is your go to place to anything you need. However, the importance of a public market does not end there. It still has a lot of benefits to the local community and to the general public as well.

What are the benefits of a Public Market to the Community?

  • Public markets create job opportunities.

They help the small entrepreneurs who are having difficulty entering the economy’s mainstream jobs. A seller of locally grown fruits and vegetables doesn’t have to be a college graduate. A public market also helps a person who wants to be the boss of a small business by selling goods and products in a market. Most public markets create hundreds of new jobs because they are labor intensive.

  • Public markets create new entrepreneurial opportunities.

A public market creates an opportunity for a person to start a business of his own. If you are not into the regular labor force that has office jobs, you can start a small business in a market place. This is particularly helpful to women and minorities who have a hard time looking for stable jobs.

  • Public markets contribute to the local tax revenues of the community.

Since public markets are doing business in the community, they are required to pay for local government taxes. These taxes are helpful to the community. They are used to fund local government projects such as street lamps, road widening, educational and livelihood projects. Having a public market in an area can help boost its local economy.

  • Public markets increase growth and consumption of local agriculture enterprises and products.

Public markets primarily offer local products. They can be in the form of local foods, locally produced or grown crops, local crafts and many more. Public markets showcase the diversity and uniqueness of a community in terms of its goods and products. No two public markets are the same. Each market has a different product to offer. They encourage people to buy local products to promote them.

  • Public markets provide fresh, wholesome, affordable foods to citizens.

You can buy the freshest meat and vegetables in a market compared to grocery stores where they are kept frozen. Public markets offer a wide range of foods which are also affordable. They help the common citizen to enjoy local foods without having to spend too much money.

  • Public markets add value to real estate surrounding them.

Public markets have proven history of adding value to a real estate. If you are trying to buy a house, you may ask your real estate consultant if the location of your prospective house is near a public market. It is quite convenient if your subdivision has a public market near it. However, expect a quite higher price for the house and lot. Public markets create a week in and week out adventure that customers look forward to rather than the dreary trips to the mall or supermarket.

  • Public markets contribute to significant new tourist traffic.

If you want to learn and explore a community’s culture and heritage, visiting a public market can be added in your itinerary. Since public markets sell local foods and products in the area, you can experience first-hand the lives of the locals there. Some tour packages of travel agencies include a tour of their local markets to promote their products.

  • Public markets provides venue for entertainment that helps local artists cultivate their talents.

Some public markets offer entertainment during weekends. A lot of people usually visit the market during weekends so expect a crowded market place. Many of the public markets have game arcades for kids and live bands for the adults who love music.

  • Public markets keep profits recirculating within the local community.

Historically, public markets keep profits flowing locally in the community where they are earned because all business are local and owner operated. They are not outsourced from other states. This will help the local community in uplifting its local economic status.

Traveling? Include a Market Place in your Itinerary

City of Athens

Traveling can be one of your greatest life’s adventures. It can be an eye-opener to more beautiful places to explore and visit. You may want to visit a country with good beaches, or with beautiful sunrise and sunsets. You may be a fan of theme parks or a fan of temples. You can explore the nature through the mountains in that country. You can do so many things when you travel. You just prepare your own itinerary when you travel for a more convenient experience. Having a detailed itinerary on hand can save you a lot of time, energy and money, too.

Why should you include a market place?

This can be quite odd because some travel junkies don’t visit a market place during their travels. You can include a short visit to a market during your free time after a whole day of touring. A market place can be helpful to you in so many ways when you travel.

  1. Visiting a market place can introduce you to the local culture in that country.

When you travel, one of the things you would like to know is the culture of that country. Yes, you can do that by their tourist attractions. But a market place is a good tourist place to. When you visit their local market place, you will be exposed to their local culture- how they buy their food, what their local foods are, how the people communicate with each other. This will help you understand the local culture in the area where you visited.

  1. Visiting a market place is good if you want to try local dishes.

There are lots of food stalls in a public market. They primarily offer food for customers. If you are a food enthusiast and you want to taste the local food of the people in that area, you can visit their public market. A local public market offers a wide range of foods so you will have a lot of options.

  1. Visiting a market place will help you save on travel money.

Instead of eating in fancy restaurants, why not try eating in a food shop of a market? Food shops in public markets cost way, way cheaper than in fancy restaurants. If you are a budget traveller, you can do this to save money on your travel expenses.

  1. Visiting a market place will help you interact with locals.

There are a lot of people visiting the market every day. If you want to experience socializing with the locals, you can go to their public market. In this way, you will have a basic understanding of how they interact with one another in terms of selling and buying. You may also meet new friends as you go along the way.

  1. Visiting a market place can be good for souvenirs.

If you want to take home some good souvenirs from the country you visited, a market place can be a good place to buy. There is a lot of local stuff that you can choose from and prices are also lower compared to high end malls. Vendors usually give discount to volume purchases which is good for you.

  1. Visiting a market place is an educational experience.

When you visit a market place in a country, you will also gain knowledge especially in agriculture. Public markets sell fruits and vegetables usually grown by the local farmers. You can learn a lot from them while enjoying your trip.

  1. Visiting a market place can give you some form of entertainment.

A market place can be a venue of entertainment, too. Some markets hold special events during weekends such as live bands, community games and educational forums. You can attend to these activities to widen your experience and to have little conversations with the locals.

Traveling is fun especially when you explore all the things that a country may offer. You can stay in an area and enjoy all the things that the community has to offer. A public market is a good way of experiencing the simple lives of the locals so it should not be missed in your itinerary. Visiting a market place can be both rewarding and fulfilling.

What is a Public Market?

When was the last time you visited a public market? What are the items or products you saw there? Did you enjoy taking a walk around it?

People nowadays have different options where to buy their necessities. Others prefer going to supermarkets while some prefer ordering online and having it delivered at their doorsteps. However, there are still some people who like to go to public markets for their everyday necessities.

Public Markets

A public market is a place carefully crafted, to display the diverse medley of owner-operated shops. It operates year round. A public market is intended to showcase the community’s unique character while serving its everyday shopping needs.

Public markets sell a variety of goods- from fresh, healthful, locally grown food or produced crops. They also typically include crafts made by their own locals or a variety of needed neighbourhood business. They prohibit franchise business and chain stores to give the local businesses to highlight the best of local foods, crafts, music, heritage and culture.

Public markets exist for multiple public purposes, such as job creation, small business incubator, tourist attraction, access to fresh, healthy foods, historic preservation, etc. They are typically owned and operated by public or non-profit business entities. They provide job opportunities for small entrepreneurs who are having a hard time entering the mainstream economy.

Characteristics of a Public Market

  1. A public market primarily sells food

You can find anything in a market, but primarily, a public market sells food. It sells everything from dairy produce, meat produce, poultry products and local foods in the area. You can never go hungry once you visit a public market due to the wide array of foods it is serving.

  1. A public market is made up of small independent business and each shop is owner-operated

This is a place where diversity is celebrated due to many kinds of small businesses that you can find. They offer different kinds of goods and products which make it more interesting than shopping in a huge mall. Most of the time, the foods they are selling were prepared by the owners themselves. The crafts they sell were also made by their own local employees.

  1. A public market is open all year round.

Public markets are open all year to cater to their customers’ daily needs. Unlike farmers’ markets which are seasonal in nature, they operate 365 days to offer their products and services.

  1. A public market fulfils a public purpose beyond retail food sales.

A public market is not just a place to shop. It is one of the ways of the community to celebrate its diversity. You can find relaxation in a public market. Some markets offer entertainment, live bands, and many more. A public market is a civic resource for everyone.

You can find these things in public markets around the country and all over the world. If you are in an overseas trip, try to visit the local markets in the country to learn more about the local culture of the people.

 

Competition in Public Markets

Athens View

A public market is a good-to-go place for anything you want. With its wide range of goods, products and services, you will never run out of choices. In here, you can find many small businesses which are operated by their owners. They sell everything from meat products, dairy and poultry products, local foods, and locally grown fruits and vegetables.

With so many businesses in a public market, there can be room for competition. Competition is the critical driver of performance and innovation. It benefits everyone by enabling us to choose from an array of excellent products at affordable prices. Competition also encourages the adoption of innovation to make businesses evolve in the market place.

Generally, consumers stand to gain the most from greater competition in any field. Fair and open competition means lower prices and greater choices for them.

If you own a stall or shop in a marketplace, competition can also help you in many ways.

How does competition benefit businesses in public markets?

  1. Competition makes you customer service better.

While everyone else is busy selling their goods and products, try to show small appreciation to your customers. Make them trust your store so that when competition comes, they will still buy your products.

  1. Competition helps you identify your strengths and weaknesses

All businesses no matter how big or small have their own sets of strengths and weaknesses. You may not know your own until competition comes along. Competition helps narrow your focus a little and concentrate on what you are really good at and work on your weaknesses.

  1. Competition reminds you to focus on your key customers.

With competition present, you are reminded to focus on your key customers. After all, they are the reason for the cash inflow of your business.

  1. Competition makes you think of more creative ways.

While a lot of your competitors are also thinking of more ways to gain customers, you also have to think ahead for more creative ways to serve your customers.

  1. Competition helps your business grow and market.

Strong competition can actually help your business because they keep you on your toes. They also provide valuable market insight, and force you to keep your product strategies fresh.

  1. Competition gives room for learning.

Friendly and open competition can give you room for learning. You will not stop exploring and learning new ideas to serve your customers better.

  1. Competition stops complacency.

Competition pushes you out of your comfort zone because of the driving force to serve better your customers. Leaving your comfort zone also helps you to strive to win on your other competitors when it comes to your business.

  1. Competition helps identify potential threats to your business.

You can learn from your other competitors- what business strategies work and what are those that don’t. From there, you can create more creative plans to make your business more attractive to new customers and it can help you keep your key customers.

Fun at the Public Market

Weekends are meant for relaxation. Some people prefer to go to malls, beaches and theme parks. Would you believe that you can also have fun and relaxation in a public market?

What’s great about public markets are the number and variety of vendors. Some people wake up early to go to public markets either for their business needs or personal needs. You can buy a lot of stuff in the public market at a very low price as compared to high end malls. If you are in the market for a particular item that has high demand and low inventory, you should go there as early as you can. Another reason to arrive early is parking. There will always be room to park, but the lot generally gets more occupied in the afternoon.

Public markets offer also the freshest farm produce, from fruits and vegetables. You will never run out of options to choose from. Public markets are also home to the freshest meat and poultry. There are a lot of meat stands available so you can have a lot of choices.

Public markets also offer a wide range of delicious food options without having to splurge a lot of money. There are concession stands, and food stands everywhere so you will no reason to leave on an empty stomach.

What is also good about public market during weekends is the added entertainment and lively atmosphere, making it enjoyable for the entire family. Some public markets have arcade games for the kids and live music every weekend for the adults to enjoy.

Spending your weekend in a public market is not a bad idea after all. You can still have the same enjoyment and at the same time, you can do it without breaking your bank.